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Intro to EMMA for Decision Makers

This short course is for people who want a better understanding of EMMA and emergency market analysis in general but who don't necessarily have the time, or the mandate, to participate in an actual market assessment. It may be useful for decision makers, such as country directors, donor representatives, technical coordinators and cluster leads, among others. It also may be useful for people who might like to participate in an assessment team but don't know much about the subject matter.

This short course was first delivered in Washington, D.C. in mid-2013, and an additional training took place in Nairobi in March 2014. Though the curriculum is not set in stone, these initial courses lasted about 2.5 hours and covered the following topics:

  • Rationale for market analysis
  • The essentials of EMMA
  • EMMA tools
  • Practical and budgetary issues

The IRC and CaLP recently collaborated to produce a 30-minute e-learning version of this course that is relevant to other emergency market analysis tools and approaches, such as RAM, MAG, PCMA, MIFIRA, the WFP Trader Survey and the 48-hour tool. To access the course, click here. (You will be prompted to create an account on Disaster Ready - registration is free.) 

In addition, in 2015 the IFRC released an e-learning course entitled Market Assessments: Introduction that is available in English, Spanish, Arabic and French. Though it is primarily aimed at members of the Red Cross/Red Crescent movement, and is oriented towards the IFRC's RAM and MAG tools, much of its content is applicable to any type of emergency market assessment. It can be accessed via the IFRC's learning platform



Time Commitment: 
30 minutes - 2.5 hours, depending on course format

Or download the individual files:

EMMA for Decision Makers PowerPoint

A pdf version of a short (28-slide) powerpoint presentation that was used during a training in Nairobi in March 2014.